Brand Identity
La Tartana
La Tartana is a restaurant that embodies the essence of Mediterranean culture. The design approach focused on capturing the richness of Mediterranean culture. The choice of warm colors such as cream, gold and Greek blue reflect the warmth and freshness of the region, while the minimalist logo, featuring a tartana and a horse, symbolizes the historical connection and high quality homemade food.
The visual identity is complemented by a dry stick typography that offers simplicity and sophistication. Every detail, from the logo to the restaurant’s interior design, was meticulously crafted to tell a cohesive story that invites customers to immerse themselves in the authenticity of La Tartana.